Search Engine Optimization

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Why Is Search Engine
Optimisation Important For Your Business?

Search Engine Optimisation is the process of improving the visibility of your site on search engines such as Google, putting you at the forefront of your target audience. In a nutshell, the higher your website ranks for related keywords, the more people will visit your site, thus increasing your chances of getting more sales/enquiries.

 

50% of web traffic come via Organic searches. Research shows that most users will click a result in the top 5, so being at the top of Google is crucial for growing your business.

of purchasing decisions begin online
the average traffic share generated by the sites listed on the first Google search results page
of all website traffic comes from Organic search
of local mobile searches will lead to a purchase the same day

Making Great SEO Available To All

Our team are specialists in SEO. And our unique business model means that you can get access to our team of experts, no matter the industry or size of business. All of our packages include the core of great SEO, from on page technical optimisation, to winning content creation to off-site link building and even bespoke campaigns. These elements combined are a recipe for success and will maximise the traffic you receive to your website.

 

SEO is not just about getting more customers to your site. Our SEO services also improve the on-site journey for the customer, encouraging them to enquire or make a purchase.

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Our SEO Services Include

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We start by conducting in-depth keyword research to identify what your audience are searching for, helping us to ensure the rest of the SEO strategy is closely matched to these keywords. We'll then consistently monitor keyword trends to ensure our strategy remains in-line with customer behaviour.

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Following the keyword research, we'll devise a bespoke content calendar. Not only will this detail highly targeted and original content for your blog section, but we'll also identify larger campaign opportunities, such as research pieces, as well as guest post opportunities. Content is king, and we'll ensure you hold the crown when it comes to being the authoritative voice within your industry.

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With the help of this new content strategy, we'll be able to reach out to high authority websites and organisations, building back-links from their sites to yours. Google sees sites with a great back-link profile from authoritative sites as a marker of a well optimised site, so will naturally rank it higher.

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SEO isn't just about getting people to your website. It's also about creating an exceptional customer journey so that when they do visit your site, they want to engage with it. We'll constantly monitor the behaviour of visitors and amend the journey, content, images and more to reduce the number of visitors that leave the site and increase the number who enquire.

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You might not be able to see it, but it's vitally important if you want your site to rank well on search engines such as Google. We'll change and optimise this, along with all other technical information, in-line with the SEO strategy,

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We'll keep you updated every step of the way with in-depth reporting, You'll be able to track how well your website is climbing the Google rankings, what the uplift in visitors is and most importantly what conversions you're getting. Our reporting also details the external links that have been built and where you have been featured, as well as a fukll breakdown of what improvements we've been making to your site.

How Well Is Your Website Performing?

GRAB YOUR FREE WEBSITE AUDIT & EXPLORE THE OPPORTUNITIES

Our audit will identify the areas in your website strategy that could be improved. We’ll leave no stone un-turned, from on-site optiimisations to backlink analysis, we’ll explain in clear terms exactly what you need to do to improve your website. The best bit? It’s completely free and no obligation. There’s really no catch, we’re just helpful! Find out how you can improve your website today.

Case Studies

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Our SEO package helped ATS Euromaster increased revenue by 52%

Our SEO package increased bookings by 5x for Firefly Yoga

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Our Happy Customers

My experience with Dandy Marketing has been and continues to be fantastic. I was worried that the ideas they might have wouldn't work for me as I'm in quite a niche industry - a yoga studio. However they have truly surpassed my expectations and come up with fantastic ideas. I've seen a real increase in customers since working with Dandy and I'm looking forward to continuing to work with them in the future!Sophie George, Firefly Yoga
Dandy Marketing improved our website so it generates lots of great leads! Their advice and support has been easy to follow and really useful. The changes they have made look great and it feels much more like a useful marketing tool. Having used lots of different marketing professionals, Dandy stood out in their professionalism and friendliness in all communications. They have delivered more than they said they would and I would strongly recommend them to anyone looking to make the most out of their websiteRebecca Stevens, Work Brighter
The team at Dandy Marketing are great - They're so friendly and approachable and what the team don't know about digital marketing probably isn't worth knowing! No matter what time of day it is, they're always happy to take the time to listen and do whats right for you and your business to get you the best results.Nikki Capobianco, Holiday Inn Express

Do You Want More SEO Traffic?

Our team of experts will optimise your site, increase the number of visitors to your site and get you more sales. Our tailored package will truly make a difference to your business. If you'd like to increase your online visibility and generate more sales, get in touch today.