social-media

The Importance of Marketing for SMEs

Let’s talk about marketing campaigns and the impact on a business online. If you’re an owner of a SME, you’ve probably asked one of these questions before: Is marketing for SMES really worth the investment? Can it make a difference to my company’s success? As an agency who deals, in the main, with companies who […]

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PPC

Google Ads Quality Score: What Is It & Why Should I Care?

Anyone who is in the wonderful world of PPC will need to know what Quality score is, how it affects your account, and how to improve it. Quality score optimisation is part of all our PPC packages. This post will answer those 3 questions. What Is AdWords Quality Score? By Google’s own definition quality score […]