Google Shopping campaigns are a must have for any eCommerce website. But it’s not simply set and forget, constantly tweaking, testing, and optimizing your product feed is an essential part of PPC management. In this guide, we’ll walk through the key aspects of optimizing your data feed. Contents1) Why eCommerce Stores Need A Google Shopping […]
12 Important Small Business Digital Marketing Stats
Whether you’re thinking of just starting out or want to keep up with the latest trends and insights these small business stats should help you. We wanted to take a dive into how small businesses are currently marketing themselves, and what they find is working for them. When you first start out it’s important to […]
A Beginners Guide To SEO Packages
The world of SEO can be a very hard place to get noticed. Especially if you’re a start-up or a small business. But it’s not impossible. If you’re set on trying SEO as part of your marketing strategy there are a lot of things you need to consider and understand. More than you need to […]
The Best Marketing Channels For Small Businesses
Whether you are an established small business or a local start-up, how you market your business plays a key role in determining your overall success. In the past, marketing techniques were very limited to telephone calls, personal meetings, or dropping flyers. Since the rise of the internet, marketing channels have grown immensely from what they […]
The Importance of Marketing for SMEs
Let’s talk about marketing campaigns and the impact on a business online. If you’re an owner of a SME, you’ve probably asked one of these questions before: Is marketing for SMES really worth the investment? Can it make a difference to my company’s success? As an agency who deals, in the main, with companies who […]
Google Ads Quality Score: What Is It & Why Should I Care?
Anyone who is in the wonderful world of PPC will need to know what Quality score is, how it affects your account, and how to improve it. Quality score optimisation is part of all our PPC packages. This post will answer those 3 questions. What Is AdWords Quality Score? By Google’s own definition quality score […]






