With our extensive SEO strategy and implementation, Yieldify were able to go from 3k visits per month to over 100k in less than a year.
We provide Search Engine Optimisation services to Yieldify. Yieldify provides website personalisation and CRO solutions to eCommerce brands. Our work with Yieldify drives more traffic and acquires new leads.
Project Start Date: February 2020
HOW WE DID IT
COMPREHENSIVE SEO REVIEW
When we began our work with Yieldify we undertook a thorough SEO audit and quickly realised that there were a plethora of technical errors burgeoning their SEO and ranking efforts.
In order to be able to implement our winning SEO strategy, we needed to make improvements across a range of different areas. We undertook a separate technical audit and highlighted areas of improvement including in robots txt files, sitemap review, internal linking, meta data, canonical tags and URL structure.
Once we had ‘cleaned-up’ the site, we could then begin our extensive content and link building strategies. These 3 pillars of our SEO strategy helped us to achieve the impressive growth seen in the chart.
ENGAGING, CONSISTENT, LONG-FORM CONTENT
Our content strategy began with in-depth keyword research analysis. This identified high volume, relevant keywords that had relatively low keyword difficulty. By creating content targeting these keywords, we could get the Yieldify domain ranking quickly, driving relevant top-of-funnel traffic to the site.
As well as this, we also analyse competitor domains, identifying content that they create and ensuring we create even better content.
We also review feature snippet opportunities on a monthly basis, ensuring Yieldify get maximum exposure on search engines.
INCREASING DIVERSITY AND POWER OF BACKLINK PROFILE
Once we had the content created, we began our extensive link building efforts.
We were able to successfully secure links from high quality and high authority sites such as G2, ReferralCandy, BigCommerce, SmallBizDaily and many more.
We outreached with original content we had curated, delivering powerful pitches that allowed us to secure a high volume of quality links. The success was such that we grew the referring domains that Yieldify had pointing to their site to over 900.
Since working with Dandy Marketing, Yieldify has seen traffic rocket to over 100,000 sessions per month, with increases in all key conversion metrics too.
FROM THE CLIENT
Dandy are able to work with our constraints and demands and accommodate all of them. They’re a really good partner. Moreover, they’re very easy to talk to. The team is also proactive. More importantly, they don’t merely tell us what to do, but they do what needs to be done.
Growth Marketing Manager, Yieldify
WANT RESULTS LIKE THIS?
Of course you do! So let’s work together. Get in touch to receive your free website audit, including recommendations on how to improve the SEO and conversion rate of your website.