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Whether you are an established small business or a local start-up, how you market your business plays a key role in determining your overall success. In the past, marketing techniques were very limited to telephone calls, personal meetings, or dropping flyers. Since the rise of the internet, marketing channels have grown immensely from what they […]
Anyone who is in the wonderful world of PPC will need to know what Quality score is, how it affects your account, and how to improve it. Quality score optimisation is part of all our PPC packages. This post will answer those 3 questions. What Is AdWords Quality Score? By Google’s own definition quality score […]